• Romeo Y Julieta
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Romeo Y Julieta

The brand which is popular around the world much for its namesake Shakespearean play as well as for its flavor profile. The cigar strength is mostly medium with some blends going to either mild or full strength too. It is perfectly constructed and is made of the best quality of leaves. There is a long history of the fan fellowship of these cigars and it is as good as a cult. It is good for both a new smoker who wants to get initiated in cigar smoking as well as the expert cigar lovers.

While Habanos S.A. continues to make the Cuban Romeo-Julieta, its namesake in the Dominican Republic produces cigars targeted for the US market, and today is operated by Altadis S.A.

Background

The brand is so named after the tragic lovers in Shakespeare’s play, Romeo and Juliet. This continued the history of Cuban cigars with brand names related to literature. The Romeo-Julieta produces several vitolas and most are a Colorado shade of brown.

The overall appearance of the cigar is what makes it so appealing as a stogie. This is very beautiful, with a smooth wrapper and a very solid feel to it. It appears and feels well made. It is a real status symbol to hold this product in fingers to smoke it among friends. It definitely adds to th style quotient of the smoker.

Pre-light, the cigar gives off a sweet smell, which is reminiscent of very good quality Cuban cigars. Clipping the cigar is very easy and lighting the cigar is straightforward as well. The draw can be a bit tight, but the smoke produced is very ample, albeit a bit slow to produce. It is very beautifully made and requires little help in maintaining its even burning. The burn is nice and slow, and the smoke is cool and flavorful.

The cigar is overall very creamy with subtle hints of spices. There is also sweetness throughout the cigar smoking experience. Undertones of earth and wood are mostly predominant here. But the spice and sweet notes remain throughout the cigar’s burning, which nicely flavors the whole experience. After smoking the taste remain for long to be cherished.

Towards the latter half of the cigar, you may notice some notes of leather as well. The sweetness still remains and is balanced by some earthy tones and some more spice. The flavor is complex but consistent, giving an enjoyable experience throughout smoking the cigar.

In 1875, this range was started by Mannin Garcia & Inocencio Alvarez, and much like other brands at that time, it took its name from a literary classic. This time from the play, Romeo and Juliet. It was a brand which was highly regarded and won numerous awards in cigar exhibitions. Its numerous medals were then incorporated into the Romeo-Julieta logo.

It was then acquired by Jose Fernandez, through his business with name, Rodriguez Arguelles-Cia in 1903. After the acquisition by Jose Rodriguez Fernandez, the brand soared in popularity. This was due to Jose Rodriguez Fernandez’s travels across Europe and the Americas which helped spread the brand name throughout the globe. As an avid horse racer, Jose Rodriguez Fernandez also entered his prize horse Julieta in many races.

It was well noted as a luxury brand as Jose Rodriguez Fernandez was a socialite who moved in wealthy circles. He actively sold his brand in these social gatherings where they found a very appreciative following. The brand was also notable for producing personalized bands for the cigars for its customers. This service was notable and became one of the brand’s more popular innovations.

Romeo-Julieta also produced several figurados or specially shaped cigars such as the perfectos and piramides. They produced several different specialty shapes which resulted in over a thousand distinct figurados during that time.

Jose Rodriguez Fernandez was also a very savvy entrepreneur and used many other gimmicks to promote the brand. In the aptly named Capulet Hotel, Italy, Jose Rodriguez Fernandez opened up a cigar store.

Jose Rodriguez Fernandez also started many management schemes to improve production. In his factory, he incentivized the practice of producing quality cigars on a consistent basis. This helped maintain the quality of his cigars while improving the morale of his rollers.

As a testament to his success, the Romeo-Julieta brand was enjoyed by Sir Winston Churchill. He was such an ardent fan of the cigar that Romeo-Julieta made a vitola and named it after him. Thus the famous Churchill shape was born. Another of famous states people who enjoyed the cigar was Nellie Tayloe Ross, who was the first woman to be a governor in the USA.

It was during the time of the Cuban Revolution that the owners moved the brand to the Dominican Republic. While the Cuban government maintained the production of the Romeo-Julieta brand in Cuba, the private owners kept on producing their cigars in the Dominican Republic. Today Altadis S.A., one of largest cigar companies in the world, owns and operates the Dominican Republic brand, which caters mostly to the USA market.

Adding to the rich history of this already very famous cigar was Winston Churchill’s real love for Romeo-Julieta. It was said that Churchill often smoke them as a tactic to draw information from people he was interrogating. When the interrogation proved to be a bit more difficult than the usual ones, he would take a Romeo-Julieta and start smoking them in front of the person. But this was no ordinary cigar. Churchill had secretly inserted a straightened paper clip at the end of the cigar in order to keep the ash from falling. The long ash which never fell unnerved many a person and caused them to spill what Winston Churchill wanted to hear from them.

Aside from the several hand made vitolas that Romeo-Julieta produces, they also make a line of cigarillos. These are the machine made minis, clubs and puritos. All of their product lines are greatly received and remain to be popular today throughout the world.

Romeo Y Julieta

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Romeo y Julieta Exhibicion #4
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  • Box 1 | $212 $185
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  • Box 1 | $164 $150
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Romeo y Julieta Petit Julietas
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Romeo y Julieta Short Churchills
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  • Box 1 | $243 $205
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Romeo Y Julieta Short Churchills Tubos
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  • Box 1 | $275 $220
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Romeo y Julieta Wide Churchills Tubos
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